Podcasts are great but getting people to actually listen to them is the real challenge. Finding out how to keep people engaged and boost listeners is the key to success – but just how is that done?
Our CEO, Al Kingsley, discusses just that in our recent article ‘7 tips to create a company-branded podcast that actually gets listeners’.
- Find co-hosts from outside the company
- Listeners come for the topic but stay because of the hosts
- 25/75 topic mix
- Leverage trade shows and events for speakers and listeners
- Turn transcripts into marketing collateral
- Production tip: Get a good mic
- Podcast swapping is great for networking
Learn more and discover helpful tips by reading the full article. Plus, check out our company podcasts on NetSupport Radio.